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What is more engaging, the Manitoba election or American primary?

The Manitoba election kicked off Wednesday, in the midst of the American presidential race. Which begs the question, are Manitobans paying more attention to the election south of the border?. Global News / File

WINNIPEG — The provincial election officially kicked off Wednesday afternoon. Premier Greg Selinger visited the Lieutenant Governor and asked her to drop the writ, sparking the campaign.

Tory leader Brian Pallister held an event to repeat his promise to roll back the PST to seven per cent within his first term. Liberal leader, Rana Bokhari promised full-day Kindergarten classes is she was elected, and tonight Selinger will host a NDP rally in St. James.

In the wake of the Manitoba election, the U.S. presidential election race is running strong, and stirring up many online conversations, even here in Canada.

The primary’s popularity begs the question, are Manitoba politicians as colourful as the leaders south of the border?

“Personality is very important in an election,” said David Baker, a CEO at Think Shift, a brand consulting agency in Winnipeg.

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“You have to make yourself different. If you are the same as everyone else, you are not remembered.”

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He said you see this in American politics, with candidates such as Donald Trump. These type of candidates are “desperately trying to be different”, because that way they are remembered, he said.

Baker said in order to stand out, leaders need to find out a way to “cut through the clutter” and to offer change.

“Be bold enough to be different, but stay close enough to the middle to attract the vote,” he said.

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