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New NDP ads call Manitoba premier Pallister an (expletive deleted)

A screenshot from the Manitoba NDP's new ad campaign. Facebook / Manitoba NDP

Negative campaign ads are nothing new in politics, but there’s something new to the provincial campaign this year: salty language in a political advertisement.

Some new ads for Manitoba’s NDP feature a woman who appears to be about to call Premier Brian Pallister a bad name, before traffic noise drowns her out.

READ MORE: A troubled past and attacks from opponents have not deterred Manitoba NDP leader

Manitoba NDP leader Wab Kinew told 680 CJOB it’s all in good fun – but that there’s a real message aside from just the naughty language, he adds.

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“We’re having a little fun with it. For sure we are,” he said.

“But at the end of the day, we’re highlighting ideas that are important in the campaign – let’s fix our roads, let’s fix our healthcare.”

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Pallister’s Progressive Conservatives have also slung mud at their opponents and at Kinew in particular, with social media ads attacking the NDP leader on his troubled past.

WATCH: Winnipeg Political Analyst breaks down Provincial election platforms

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Winnipeg Political Analyst breaks down Provincial election platforms

 

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